Author name: Joel

Employment VS Becoming a Franchisee In The UK

Why Be a Franchisee In a World Of Employment?

For many people in the UK, traditional employment has long been seen as the safest career path. A regular salary, set working hours, and predictable routines offer a sense of security. However, changing economic conditions, limited progression, and a desire for greater control are leading more people to question whether employment is the only option. […]

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The Average Franchise Conversion Rate In The UK

What Is the Average Franchise Conversion Rate?

For business owners considering franchising, one of the most common questions is how many enquiries actually turn into signed franchisees. Understanding the average franchise conversion rate helps set realistic expectations and highlights where improvements can be made in your recruitment process. While franchising can be a powerful growth strategy, converting interest into commitment takes time,

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How to Audit Your Brand Before Scaling Through Franchising

How To Audit Your Brand Before Scaling Through Franchising

Franchising can be an exciting way to grow a business across the UK, allowing you to expand your reach while sharing the responsibility with franchise partners. However, not every brand is ready to franchise. Before you scale, it is essential to audit your brand to ensure it is strong, consistent, and easy to replicate. A

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